YOUR NEW CHIEF OF OPERATIONS —
specializing in small business
operations management
WE HELP HOLISTIC BUSINESS OWNERS WITH…
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WEB DEVELOPMENT
Well-crafted design and streamlined functionality of your website is essential for your business. We specialize in Squarespace web development including creating and rebranding websites, blogs and e-commerce shops for creatives, service providers and shops.
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CONTENT COPYWRITING
A strong and strategic wordsmith is a must have member of your team — from blog posts to newsletters & your website copy – representing your business with the voice & tone that strikes perfectly is what we excel at. Let’s craft the copy that speaks to your people & converts.
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DIGITAL MARKETING
Marketing in the digital space requires your business to stand out from the rest with strong visuals, stellar email campaigns, search engine optimization (SEO) that delivers and tactical content marketing & communication.
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NEWSLETTERS
Consistent content that connects you audience to your purpose in easy-to-digest bits is key to keep your business on the top of their mind. Let’s increase your open rates and become your clients’ favorite email to open.
64-70% newsletter open rate.
3%-10% click through rate.
$3400+ in sales from one email.
$6500+ fundraising campaign goals met with one email.
There is power in cultivating your newsletter.
Serving the service providers.
You’ve honed your craft, and you love what you do but I am guessing you didn’t start a small business to learn how to be a web designer, copywriter, content manager and editorial content curator in addition to your special skills?
That’s where I come in.
My driving force is to help creators, service providers, holistic business owners & non-profit organizations succeed at their craft…
… and look excellently professional while they do it.
success has many shades.
REAL RESULTS FROM REAL CLIENTS:
39% increase in booking utilization: calendar filled ☑️
increase of $38k revenue from 2023-2024 📈
$9.3k increase in tax-deductible donations in one year 🎁
modes of operation
How do these results happen?
time. focus. revisiting.
This is a holistic look into your messaging, educational needs, and brand stories that are scheduled based on your busy and slow seasons to increase sales/appointments and enhance client relationships.
Email marketing and strategic content marketing via blog posts and regularly updated content is essential for the modern business owner. You’re ready to make a plan and make it happen!
Includes:
A complimentary call to learn about your business in this season and where you’re headed
A brand profile to get to know you, your brand and your audience better
A Content Questionnaire to see the areas where you can promote, educate, and engage with your audience via newsletters & blog posts
$197 off a Day Rate or Consulting Retainer if you choose to have Pasha execute your Calendar Plan!
For the DIY-er who knows their way around their website development platform but needs an eye on their strategy and performance. The Website Audit is a holistic look into how well your site is functioning from a user’s perspective.
Includes:
A video recording of your website audit by Pasha
A list of tasks to elevate your site
$97 off any services with Pasha if you’d like to invest in a VIP Day or Custom Design.
Timeline: Delivered in 1-2 weeks of purchase
Think more personal training program than a group bootcamp. With 1:1 focus on your business with live calls, accountability check-ins and real-time copy editing co-working sessions this 12-week program is a season of support that will teach you the structure for years of success.
This isn’t an online course with videos and a webinar check in with hundreds of people. It’s a curated service focused on learning your business, your people, your capacity and how to build sustainable human-centered digital marketing around that.
In this program we will:
build your brand voice
start and/or expand your email list
build a free opt-in offer
build out 12 months of content that can also be used on a blog and social media
set your newsletter up for continued success, revenue and most importantly, audience connection
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Teal Haggar - TH INC.
I would need a long time to all of the things that I love about working with you. Our working relationship felt immediately friendly, and that for me is really important. I feel like we built trust really quickly and really easily while working remotely. I think that's really important because we're not sitting at a desk together or in an office. You have a perfect blend of professionalism and friendliness. I felt very cared for. I was able to be really vulnerable with you about what I was struggling with and what I needed help with the most. You really understood what I was trying to do, and it came through effortlessly!
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Vitamin M Music
Honestly - I was not very prepared leading up to our project… I felt great on the day of the site launch! The first inquiry came pretty quickly - it felt empowering to have the site work seamlessly with Honeybook. The site design, feel and verbiage is truer to where the business had been developing. The client management platform is a dream. Pasha keeps the process moving. As she is also a small business owner, I believe she has a very good understanding of the multi-tasking & juggling small business owners & soloprenuers go through. I appreciated her clear communication and patient listening skills.
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Helen Reed
My main concern was being able to share my vision in a way that is easy for someone to decipher. The biggest benefit I’ve seen from working with Pasha is being able to send people to my website which encompasses all of my work – including painting and photography – which has been extremely helpful. After my project was completed, I felt great. I have been getting a wonderful response from people visiting my site. Pasha actually makes it very easy for the VIP day. Working with her has been stressless, which says a great deal, because it is hard to get the vision of what someone may want to portray to the world through a website. She was able to capture my thoughts and make it real. If you’re considering hiring Pasha for a VIP Day, web design or small business consulting, I would say, “Do it.” You can call me if they have any questions!
